Our story

Built by pet parents,
for pet parents.

𝓟𝓪𝔀𝓛𝓪𝓫 started in a tiny apartment, surrounded by a golden retriever named Biscuit and a very judgmental cat named Olive. We were frustrated that everything on the shelf for pets felt cheap, plasticky, or just thrown together — the opposite of how we treat our pets every day.

So we built our own lab. Literally. We sketch, prototype, and test every product alongside veterinarians and actual pets. Nothing ships unless it would pass the Biscuit-and-Olive test: durable, safe, beautiful, and a genuine upgrade to daily life.

Today, 𝓟𝓪𝔀𝓛𝓪𝓫 is trusted by tens of thousands of pet parents around the world. Our mission stays the same: improve pets' lives, paw by paw, with products designed like the family members they belong to.

Designed with care

Every detail considered.

Vet-approved

Built with veterinarians.

Pet-tested

Real pets, real love.